We offer the following customization options:

Add your own segmentation or personas: Many customers have invested in creating custom personas. Since we don’t use intelligentSEGMENTS to project other data (like media behaviours), integrating your own segmentation is fast and inexpensive.
Profiling using your own data: intelligentVIEW is built on templated configuration files. This means that reporting on any data aggregated to postal code is easily accommodated and accessible only to your team.
Custom Audience Builder: Secure audience-building UI accommodates a view of your proprietary data to allow non-technical users the ability to quickly build custom audiences.